Being Responsive

Ben Yoskovitz writes (emphasis his): “Most customers tolerate bugs. Most customers tolerate products with missing features […] Most customers tolerate the quirks and hiccups that come with new technology and software. This is true of early adopters, but it’s even true to some degree, of late adopters. Customers can be quite forgiving. But what they won’t tolerate is being ignored. Even the feeling or inkling of being ignored can set customers into a rage; and worse, have them looking for alternative solutions to yours.”

My thoughts exactly.


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